Audi is heading to Formula 1 in 2026, and it's more than just a business decision – it's a statement of intent. Partnering with Sauber Motorsport and bringing Nico Hülkenberg on board, Audi is taking on the ultimate motorsport challenge. From rallying glory in the 1980s to 13 Le Mans victories, Audi has always thrived in competition. Now, the four rings are ready to prove themselves on the world's biggest stage. For AQOUK members, this is our brand's next chapter – and we'll be watching every lap.

In 1980, Audi unveiled a car that rewrote the rules of motorsport. The Quattro's revolutionary all-wheel-drive system didn't just win rallies – it dominated so completely that every rival was forced to follow. From Michèle Mouton's barrier-breaking victories to the legendary Group B era, the Quattro proved that innovation beats convention. This is the story of how four rings and four driven wheels changed rallying forever – and created a legacy that still defines Audi today.

In 1980, Audi unveiled a car that rewrote the rules of motorsport. The Quattro's revolutionary all-wheel-drive system didn't just win rallies – it dominated so completely that every rival was forced to follow. From Michèle Mouton's barrier-breaking victories to the legendary Group B era, the Quattro proved that innovation beats convention. This is the story of how four rings and four driven wheels changed rallying forever – and created a legacy that still defines Audi today.